AI-powered GTM coaching

Your roadmap.
Then someone to
execute it with you.

Get your bespoke Sales Velocity Roadmap, then unlock a personal AI Advisor that coaches you through execution every single week — starting from day one.

Most AI coaches give you generic advice, while E.D.G.E.™ GTM Advisor is seeded from your Diagnostic and sharpened by 28 years & $500M+ in closed deals.

Get Roadmap + Advisor — $450
Then $45/mo from day 30
15min
Diagnostic intake
<5min
Roadmap delivered
52
Weeks of coaching
$450
One payment to start
What is included

Everything you need
to go to market.

Your roadmap is the strategy. Your Advisor is the execution partner. Both are personalized to your business from day one.

🧠
AI + Human Experience
Every response your Advisor gives is informed by your Diagnostic answers and Rich Laster's 28-year empirical revenue repository of $500M+ in closed deals across B2B tech and professional services. This is not a chatbot but a system built on proven revenue experience.
📋
Sales Velocity Roadmap
Bespoke PDF covering ICP, GTM motion, channel priorities, blockers, messaging, and 90-day plan.
📆
Weekly coaching sessions
Every week your Advisor checks in, reviews progress, surfaces blockers, and recommends your next move.
🎯
Execution accountability
Your Advisor remembers every conversation. Commitments, pivots, wins — all tracked across your full history.
🧠
AI onboarding conversation
Your Advisor reads your diagnostic and opens a live onboarding session to align on goals and priorities.
💬
On-demand guidance
Stuck on a pitch, pricing, or prospecting? Your Advisor is available whenever you need a strategic sounding board.
📈
Milestone tracking
The Advisor logs wins, pipeline milestones, and revenue events — building a record of your journey over time.
How it works

From purchase
to execution.

Day 0
Purchase and unlock your diagnostic
Complete a secure checkout. You are immediately redirected to your private diagnostic intake — a focused 15-minute question set about your business, market, and current challenges.
Stripe secured
Day 0
Receive your Sales Velocity Roadmap
Within minutes of completing your intake, your personalized roadmap PDF is generated by AI and delivered to your inbox. This is your strategic foundation.
Day 1–7
Complete your Advisor onboarding
Your EDGE GTM Advisor has read your diagnostic. It opens an onboarding conversation to align on goals, clarify priorities, and calibrate your weekly rhythm.
Weekly
Your weekly coaching session begins
Every week your Advisor checks in. It tracks commitments, surfaces what is working, diagnoses blockers, and recommends your next move. Sessions compound over time.
Day 30
$45/month subscription activates
Your first month is included in your initial $450 payment. On day 30, the $45/month subscription begins automatically from your original Stripe transaction.
Cancel anytime
Pricing

Two ways to get
your roadmap.

Both paths use the same diagnostic and produce the same Sales Velocity Roadmap PDF. The difference is whether you want an execution partner from day one.

Roadmap only
$450
One-time  ·  Available at GrowExpand.com/strategy
  • Full diagnostic intake
  • Sales Velocity Roadmap PDF
  • ICP, GTM motion, channel priorities
  • 90-day action plan
  • Messaging framework
  • Option to add Advisor later at $45/mo
Get Your Roadmap
Best value
Roadmap + Advisor
$450
Then $45/mo from day 30  ·  First month included
  • Everything in Roadmap only
  • AI onboarding conversation
  • Weekly coaching sessions
  • Execution accountability and tracking
  • On-demand strategic guidance
  • Milestone logging
  • Cancel anytime
Get Roadmap + Advisor

Stop guessing at growth.
Start building a legacy.

Your roadmap is waiting. Your Advisor is ready.

Get Started — $450